Kenya is among the 51 nations that had been selected to receive the FIFA World Cup trophy before the global showpiece goes down in Qatar come November and December later this year. The East African nation's President Uhuru Kenyatta received the Fifa World Cup trophy when it landed in the country on Thursday. This marks the fourth time the nation is hosting the coveted golden trophy since 2010, 2013, and 2018 in that order. This comes in as a very high privilege for the country. The World Cup is the biggest sporting event in the world and is followed by billions of fanatics around the world. The only other sporting competition that comes close to be in the same magnitude as the world cup is the Olympics.
The Kenyan President in his address stated: "The Fifa World Cup remains the greatest sporting extravaganza in the world. From big cities to sleepy villages, the tournament is followed in every nation by enthusiastic fans from all segments of society. It is, therefore, a moment of great privilege and profound honor for Kenya as we officially receive the World Cup trophy on behalf of our nation. On behalf of the government and the people of Kenya, it is an honor to be part of the 51 countries and territories that are part of the global tour of the sport’s most acclaimed trophy. “I thank Fifa and all its partners, including Coca-Cola, for making this global tour a possibility and the stop in Kenya, a reality.”
Coca-Cola is in partnership with FIFA and it has earned itself the rights to the FIFA World Cup trophy. It has been its focus to reach out more to people and connect them through football by touring the trophy in the past recent world cups. The Vice President and General Manager East and Central Africa of the Coca-Cola Franchise in her remarks said; “We are honored to partner with Fifa to deliver this iconic trophy to Kenya. It gives us the unique opportunity to shine a spotlight on this beautiful country and the fans who love this beautiful game. The Fifa World Cup trophy tour is an extraordinary opportunity to bring Kenyans together, taking a piece of football history and sharing a passion for the sport with each other. Indeed, football has the power to unite us all. ”
The FIFA trophy has come at a time when the country is facing a suspension form FIFA following government interference in the footballing matters in the country. FIFA is strict in its dealings and does not allow third-party interference in its member states. Kenya is however in the process of ‘cleaning’ the football industry in the country that has long been mismanaged and it will soon get back to its feet and the suspension imposed to it by FIFA be lifted.